The most powerful ad blockers can remove YouTube video advertising and even scrub sponsored posts from your social media feed. To eradicate these and other forms of digital advertising you need a dedicated blocker. Your web browser is already designed to block the very worst types of malicious advertising – like those spammy pop-up windows that plagued the early internet – but modern advertisers use more sophisticated techniques to get their ads in front of you. This allows your web browser to accept the useful parts of a website and filter out the rest. Ghostery isn't as widely used and known as AdBlock and doesn't block as many ads, which is why AdBlock is our overall best pick.In the most basic sense, ad blockers work by checking all of the content that appears in your web browser against a giant list of URLs known to host advertising, then simply not running the code required to display the advertising in your browser window. It stops all sorts of cookies and trackers, including those on social media pages, plus annoying ads and pop-ups. Ghostery is another good ad-blocking option, but it's unique because it takes you to websites' privacy policies and opt-out forms. AdBlock also doesn't require any personal information before downloading the Chrome browser extension. It doesn't track your online movements or keep tabs on your browser history, making it secure, too. We recommend AdBlock because of how easy it is to use and the extensive amount of ads it automatically blocks, including banner and video ads. Since people have become smarter about creating malware and phishing schemes, you'll want that extra protection built right into the browser. On a more productive level, the best blockers also stop trackers from capturing your browser history and following your online activity. These browser extensions tap into long lists of ad companies to stop pop-ups, banner ads, video commercials, and other online ads.
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